Over time, the hexeosis project expanded into direct to audience products that included, direct-to-collector digital editions, stickers, a Kickstarter campaign for a 30-minute animated video and immersive works such as Platonic Frequency. What began as a stream of public-facing animation evolved into a broader creative world with its own audience, visual identity and cultural footprint.
Direct-to-collector digital editions became one extension of the broader hexeosis practice. I began releasing this work early, before the space became widely known, using it as a way to distribute looping animation and other digital pieces in a format that collectors could directly support.
For several years, these releases became an important part of the project and helped support the larger hexeosis body of work. The editions also placed the work within the early development of that culture, at a time when many of the standards, expectations and ideas around digital collecting were still being formed.
Role: Concept, Creative Direction, Design, Animation, Direction
